Jute and the green movement

Time and again, now we hear the word ‘Sustainability’ and how it is crucial to be sustainable in today’s world. It is the ability to exist and develop without depleting natural resources for the future. Sustainability is about managing the triple bottom line, informally known as profits, planet, and people, which refers to economic, environmental, and social welfare. These are the three pillars of sustainability. We need to keep in mind that we cannot focus on just the environmental aspect since the social and economic factors are equally important.

Single-use plastic products (SUPPs) may be convenient. Still, with the damage they cause from production, distribution and disposition, they’re a serious threat to the environment as well as human health. They are the worst kind of plastic. Valuable on an average of 11 minutes, these items will stay in our surroundings forever, slowly breaking down into smaller toxic pieces but never truly degrading. Not only can it be cost-effective, but we must prioritize using reusable products since it is critical for environmental health. Companies need to innovate more eco-friendly ways to package products that aid the planet and improve the overall consumer perception.

Businesses can save on supplying SUP products and storage expenses if they permit consumers to bring their bags, cups, or containers. Customers wouldn’t need to pay extra for shopping bags or containers. Cotton and jute shopping bags are good alternatives that may be used.

We all understand the significance Of ‘Reduce, Reuse, and Recycle’. When we refer to going green, we must opt for a renewable and sustainable way of living. It is imperative to buy from brands whose fabrics and products are green and sustainable. To name a few, cotton, linen, jute, etc.

Let’s look at some of the features and advantages of using jute.

  • Jute is a natural fibre and because of its versatility, it’s employed in textile manufacturing and the packaging industry.
  • Since it is 100% bio-degradable and recyclable, it is environmentally friendly.
  • Apart from being an affordable fabric, it has high tensile strength and low extensibility. 
  • It has good insulation, low thermal conductivity, and moderate moisture retention.

Especially over the last couple of years, since society has become more conscious about going green and living a sustainable life, the demand for the jute fabric has been high.

The global jute bags market size is anticipated to grow in 2022. The expansion is mainly because businesses are resuming their operations and adapting to greener practices while recovering from COVID-19. Since there is an increasing acceptance of jute bags over plastic bags and an increasing import/export of them, this positively influences the jute bag market growth. We also see many countries taking initiatives to ban the use of plastic bags.

Apart from jute bags, it is also used for outdoor furniture, curtains, carpets, making yarn, and rope. Also, Burlap, a fabric made of jute and is used as an insulating material.

 Sustainability may be a significant challenge, which involves not only individuals and a few companies joining hands but also many companies developing sustainable strategies. The key is for everyone to come together by going green and living sustainably to save our planet. So, let’s all take that first step forward, as we all have a role to play to fulfill this shared responsibility.